Shape Your Brand Story is a new branding guide exploring territory away from the industry/agency approach of most guides on this subject. The foundations of this book (by brand designer Sarah Robertson) are strategy, style, story and substance, offering a much more human and playful way to cultivate a brand ecosystem.
With reflective prompts, brand studies and practical exercises, the guide is designed to help you to tune into your vision, values and voice, and express your brand story with authority, creativity and sincerity.
91 Magazine, 208pp, 15cm x 21cm, illustrated hardcover, 2026