New Utilitarian is a new book focused on designers who apply a systematic approach to their work in order to translate their ideas into striking visual languages for the Age of Data.
Rooted in reason and principle, each project examined here is a meaningful expression of modern artistry that makes a distinct impression in contemporary design. While visual trends may come and go, when function follows form the results are often timeless. As technology continues to advance and digital devices become increasingly inextricable, behavioural research, insight, and analysis are informing creativity and craftsmanship, giving designers a grid-like playground to experiment with ideas that simultaneously solve problems and push boundaries at the intersections of the logical and the imaginative.
Victionary, 304pp, 17.7cm x 25cm, full colour hardcover, 2023
Payment & Security
Your payment information is processed securely. We do not store credit card details nor have access to your credit card information.