Studio Culture Now is an essential guide to setting up, running and developing a design studio, up-to-date advice and guidance for designers working in a world of rapid change.
This is second printing and follows the successful 2009 guide Studio Culture: The secret life of the graphic design studio. It features in-depth interviews with leading design studios who share their experiences, insights, fears and joys and reveal how they deal with the fundamentals and aspirations of studio life. These extensive Q&As form a blueprint for anyone planning a studio practice, or anyone struggling with maintaining one.
Studio Culture Now deals with getting jobs, working with clients, balancing creativity with profitability, accounting, hiring, promotion, wellbeing, and much more. The interviews, mostly conducted in the past few months, also reveal how studios are adapting to the changes brought about by the coronavirus pandemic.