{"product_id":"self-service-1994-2026-the-ads","title":"SELF SERVICE 1994-2026: THE ADS","description":"\u003cp\u003e\u003cstrong\u003eThe publisher of \u003cem\u003eSelf Service 1994-2026, The Ads\u003c\/em\u003e (IDEA) declare this volume to be easily one of the best books they've ever made, so now they've released this new, expanded new 440-page edition.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThe book contains more than 300 fashion advertisements from 32 years of \u003cem\u003eSelf Service\u003c\/em\u003e, arguably the definitive reference to contemporary fashion advertising – Raf Simons, APC, Prada, Balenciaga and more – they're all in here, and at the top of their commercial game, making this an indispensable resource and visual record for anyone who wants to understand how fashion ads have changed from the nineties to today. 'See the loops and cycles as the first ads in the book become reference for the latter', IDEA say. \u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eIDEA, 440pp, 23cm x 30cm, illustrated paperback, expanded sixth edition, 750 only.\u003c\/em\u003e\u003c\/p\u003e","brand":"IDEA","offers":[{"title":"Default Title","offer_id":57629253501301,"sku":"M-SE-7778-S","price":54.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0079\/5974\/0505\/files\/SelfServiceTheads_8a26c801-3af3-4e5f-b8ae-9479bdcadbfa.jpg?v=1791216625","url":"https:\/\/store.magalleria.co.uk\/products\/self-service-1994-2026-the-ads","provider":"Magalleria","version":"1.0","type":"link"}